Strategies to Optimize Your eCommerce Sales Funnel
One of the keys to appealing to customers as an eCommerce business is understanding their journey. If you don’t know how your customers go from being interested [...]
The Benefits of Video Marketing for Frozen Food eCommerce Brands
If you’re running an eCommerce business that sells frozen food or any other food product, you need video marketing to supplement other marketing efforts. Video [...]
Top 5 Food eCommerce Trends in 2022
The food eCommerce industry is ever-changing, with many new brands and food products coming onto the scene. Additionally, a growing number of people are turning [...]
How Brand Storytelling Can Help Your eCommerce Business
Everybody enjoys a good story, as it’s how we relate to one another. Strong stories are also how consumers connect with brands and their offerings. You can inve [...]
Why Customer Reviews Are Crucial to eCommerce
Oftentimes, when people are researching a particular brand online, they’ll check each brand’s online reviews to see what past customers have to say. This is par [...]
How to Create Efficient Cart Abandonment Flows with Email
Shopping cart abandonment is one of the biggest issues that eCommerce businesses face. This happens when an item is added to cart, but the customer fails to com [...]
What Are the Best and Worst Times of Year for eCommerce?
Whether you’re selling food and beverages or other products online, there are certain times of the year that are good for eCommerce. Eventually, you’ll experien [...]
Shopify vs. WooCommerce: Which is best for eCommerce?
If you’re considering getting into eCommerce, there are numerous platforms to choose from. With a multitude of options, it can be difficult to determine which e [...]
What Is the Cheapest Way for eCommerce Companies to Ship Frozen Food?
When shipping frozen food products for an eCommerce business, there are multiple factors you need to consider. Unlike other products, frozen foods are particula [...]
Which to Use for Food eCommerce: Shopify or Amazon?
When starting any type of eCommerce business, one of the most important steps to take is to select the right platform to use for selling products. Two of the mo [...]